Wednesday, September 26, 2018
Mobile advertising

Mobile advertising

Mobile Marketing Evolution infographic

It goes without saying that mobile advertising history correlates directly with the evolution of the mobile, as marketers look to exploit this emerging channel...
mobile-ad-formats-measure-dimensions

Mobile advertising is quickly and steadily taking over digital as the digital advertising stronghold, and more and more companies are looking to allocate increasing...
rtb-mobile-ad-exchange

Mobile is the new first screen Smartphone users have their devices with them at all times, making mobile the only marketing channel with potential for...
light-targeting-advertising

Imagine a scene: you’re at the beach swimming in the waves, when out of nowhere your favorite sunglasses are knocked off your head; you...
ad-blockers-adblock-mobile-advertisement

The elephant in the room Mobile ad blocking has become a hot discussion topic, and the elephant in the room for mobile ad providers. Does...
mobile-moments-skateboard

  Moments: The New User Targeting Level Placing Ads Based On User Mobile Activity  Mobile ad placement has forever combatted with the real struggle of collecting...
mobile-targeting-smartphone

Mobile user-level targeting at scale should not be ignored by any company working on audience targeting or tracking solutions. It is the stars for...
BidMotion-dsp-dmp-ad-network

Ad Networks and their media buying teams are always stuck in a maze of perpetual uncertainty. Users are tracked and barely understood until entering...